We’re a purpose-driven marketing agency where closing cold cases is our clear and meaningful goal.

Our strategy focuses on giving law enforcement the tools they need to generate valuable leads that help heat up cold cases and bring justice to those affected by unsolved violent crimes. Through targeted outreach, our comprehensive and individualized marketing plans encourage individuals to come forward with information, ensuring that no clue goes unnoticed and every case has a chance to be solved.

The tools to close cold cases

Today, capturing the public’s attention is more complex than ever. Traditional media is competing with social media, streaming, and podcasts, making it harder for any individual story to get the attention it deserves. Moreover, maintaining journalistic standards has become increasingly challenging. With content saturated and audiences diluted, it’s essential to use more strategic, innovative approaches.

That’s where we come in. We work to capture attention for each case through targeted marketing strategies tailored to each individual situation.

We direct all tips to the law enforcement agency handling the case.

Meet Your Team

Carolyn Berardino

FOUNDER
Serving as Executive Director, Carolyn has worked in marketing since 2003 and has been the marketing director of a healthcare company for the last five years. She is also a true crime writer. In the many cases Carolyn has researched, she has learned that killers talk. In so many unsolved cases, someone knows something. Our marketing strategies are specifically developed to reach those with information, let them know that there are still families and communities waiting for justice, and direct them to the appropriate contact.
Peppe Ignazio

VICE PRESIDENT
Peppe Ignazio serves as the Vice President of Cold Case Collaborative and is our fundraising guru. She is a national sales executive with 20 years of experience creating strategies that will help promote our cases and fundraising efforts. Her expertise in building relationships, connecting with audiences, and event planning fuels her innovative fundraising initiatives and partnerships. Peppe is committed to bringing attention to unresolved cases and supporting the quest for justice.
Nick Berardino

TREASURER
Nick Berardino, a business owner and CFO with a background in finance, serves as Treasurer. Nick oversees our financial operations with precision and transparency, ensuring that all resources are managed responsibly to maximize impact. Dedicated to bringing attention to cold case murders and unsolved violent crimes, Nick plays a vital role in maintaining the financial health of our organization, enabling the success of our marketing campaigns and community outreach efforts.